Period Pants Campaign
DAME.

Art Direction
Model Casting
Styling

Working with photographer, Ruth Garner, I styled and directed this campaign for DAME. The shoot was focussed on the comfort and fit of the period pants, highlighting the ease of use whilst on your period. In terms of look and feel the imagery ties in with DAME’s down to earth nature.

Client DAME.
Photography Ruth Garner
RetouchING Oliver J Ingrouille

Still Life - We developed a range of shots for DAME. Keeping the shoot light, airy and with a fresh summer feel, this shoot tackles one of DAME’s three pillars, ACCEPTABILITY. To achieve this the products were captured in the outside world, the idea being to proudly show them off rather than usually hiding them away in a bathroom.

Client DAME.
Photography Ruth Garner
Retouch Oliver J Ingrouille

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The Absurdity of Tradition

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Dame Brand Refresh